Jacksonville, NC Census Data
The 14th largest city in North Carolina by population · 22 cities ranked
Jacksonville is the 14th largest city in North Carolina by population and ranks 20th of 22 for median household income. With 73,507 residents, it has a lower poverty rate than 11 other North Carolina cities. This snapshot draws from the 2023 American Community Survey (ACS) 5-year estimates.
Updated: 2026-04-13 · Source: U.S. Census Bureau, ACS 2023
Population
73,507
63.0% male · 37.0% female
Median Age
23.3
15.4 below the national average (38.7 yrs)
Median Household Income
$54,069
$24,469 below the national average ($78,538)
Bachelor's Degree or Higher
25.0%
10.0% below the national average (35.0%)
HS diploma or higher: 94.8%
Poverty Rate
13.5%
1.1% above the national average (12.4%)
Uninsured: 10.4%
Broadband Access
97.6%
7.9% above the national average (89.7%)
Median Home Value
$191,700
Median rent: $1,268 · 37% owner-occupied
Unemployment Rate
7.7%
Labor force participation: 30.9%
Per Capita Income
$27,768
Individual average income (not household)
Veteran Population
21.4%
Disability rate: 17.1%
How Jacksonville Compares to Other North Carolina Cities
Rankings among all 22 North Carolina cities tracked in the 2023 ACS.
| Ranking | Position | Tier |
|---|---|---|
| Largest by Population | 14th of 22 | Bottom half |
| Highest Median Income | 20th of 22 | Bottom 25% |
| Lowest Poverty Rate | 11th of 22 | Top half |
| Highest Bachelor's Attainment | 21st of 22 | Bottom 25% |
| Highest Home Value | 19th of 22 | Bottom 25% |
Demographics
Race & Ethnicity
Age Distribution
Commute to Work
Jacksonville, NC Frequently Asked Questions
What is the population of Jacksonville, NC?
The population of Jacksonville, NC is 73,507 according to the 2023 American Community Survey 5-year estimates. The median age is 23.3 years.
What is the median household income in Jacksonville?
The median household income in Jacksonville, NC is $54,069, below the national average of $78,538. Per capita income is $27,768.
What is the poverty rate in Jacksonville?
The poverty rate in Jacksonville, NC is 13.5%, compared to the national average of 12.4%. About 10.4% of residents lack health insurance.
What percentage of Jacksonville residents have a college degree?
25.0% of adults (25+) in Jacksonville hold a bachelor's degree or higher, and 94.8% have at least a high school diploma. The national average for bachelor's degree holders is 35.0%.
What is the median home value in Jacksonville?
The median home value in Jacksonville, NC is $191,700. Median rent is $1,268 per month, with 37% of housing units owner-occupied.
What is the racial makeup of Jacksonville?
Jacksonville's population is 61.9% White, 16.6% Black, 18.8% Hispanic or Latino, and 2.8% Asian (source: 2023 ACS).
How does Jacksonville rank among North Carolina cities?
Jacksonville is the 14th largest city in North Carolina by population, the 20th highest for median household income, the 11th lowest for poverty rate, the 21st highest for bachelor's degree attainment among 22 ranked North Carolina cities.
What is the unemployment rate in Jacksonville?
The unemployment rate in Jacksonville, NC is 7.7%, with a labor force participation rate of 30.9%. Per capita income is $27,768.
Cities Similar to Jacksonville
Other North Carolina cities with comparable population and income levels.