Santa Rosa, CA Census Data
Key demographic and economic indicators for Santa Rosa, California from the 2023 American Community Survey (ACS) 5-year estimates.
Updated: 2026-03-23 · Source: U.S. Census Bureau, ACS 2023
Population
177,216
48.6% male · 51.4% female
Median Age
40.5
1.8 above the national average (38.7 yrs)
Median Household Income
$97,410
18,872.0 above the national average ($78,538)
Bachelor's Degree or Higher
34.8%
0.2 below the national average (35.0%)
HS diploma or higher: 85.5%
Poverty Rate
9.5%
2.9 below the national average (12.4%)
Uninsured: 6.4%
Broadband Access
97.0%
7.3 above the national average (89.7%)
Median Home Value
$685,000
Median rent: $2,084 · 56% owner-occupied
Unemployment Rate
5.5%
Labor force participation: 62.8%
Demographics
Race & Ethnicity
Age Distribution
Commute to Work
Santa Rosa, CA Frequently Asked Questions
What is the population of Santa Rosa, CA?
The population of Santa Rosa, CA is 177,216 according to the 2023 American Community Survey 5-year estimates. The median age is 40.5 years.
What is the median household income in Santa Rosa?
The median household income in Santa Rosa, CA is $97,410, above the national average of $78,538. Per capita income is $48,946.
What is the poverty rate in Santa Rosa?
The poverty rate in Santa Rosa, CA is 9.5%, compared to the national average of 12.4%. About 6.4% of residents lack health insurance.
What percentage of Santa Rosa residents have a college degree?
34.8% of adults (25+) in Santa Rosa hold a bachelor's degree or higher, and 85.5% have at least a high school diploma. The national average for bachelor's degree holders is 35.0%.
What is the median home value in Santa Rosa?
The median home value in Santa Rosa, CA is $685,000. Median rent is $2,084 per month, with 56% of housing units owner-occupied.
What is the racial makeup of Santa Rosa?
Santa Rosa's population is 56.2% White, 1.9% Black, 35.8% Hispanic or Latino, and 6.5% Asian (source: 2023 ACS).