Wichita Falls, TX Census Data
Key demographic and economic indicators for Wichita Falls, Texas from the 2023 American Community Survey (ACS) 5-year estimates.
Updated: 2026-03-23 · Source: U.S. Census Bureau, ACS 2023
Population
102,558
52.4% male · 47.6% female
Median Age
33.0
5.7 below the national average (38.7 yrs)
Median Household Income
$58,568
19,970.0 below the national average ($78,538)
Bachelor's Degree or Higher
25.0%
10.0 below the national average (35.0%)
HS diploma or higher: 86.7%
Poverty Rate
17.4%
5.0 above the national average (12.4%)
Uninsured: 16.4%
Broadband Access
92.2%
2.5 above the national average (89.7%)
Median Home Value
$142,600
Median rent: $978 · 57% owner-occupied
Unemployment Rate
3.5%
Labor force participation: 56.0%
Demographics
Race & Ethnicity
Age Distribution
Commute to Work
Wichita Falls, TX Frequently Asked Questions
What is the population of Wichita Falls, TX?
The population of Wichita Falls, TX is 102,558 according to the 2023 American Community Survey 5-year estimates. The median age is 33.0 years.
What is the median household income in Wichita Falls?
The median household income in Wichita Falls, TX is $58,568, below the national average of $78,538. Per capita income is $33,698.
What is the poverty rate in Wichita Falls?
The poverty rate in Wichita Falls, TX is 17.4%, compared to the national average of 12.4%. About 16.4% of residents lack health insurance.
What percentage of Wichita Falls residents have a college degree?
25.0% of adults (25+) in Wichita Falls hold a bachelor's degree or higher, and 86.7% have at least a high school diploma. The national average for bachelor's degree holders is 35.0%.
What is the median home value in Wichita Falls?
The median home value in Wichita Falls, TX is $142,600. Median rent is $978 per month, with 57% of housing units owner-occupied.
What is the racial makeup of Wichita Falls?
Wichita Falls's population is 70.1% White, 12.9% Black, 22.4% Hispanic or Latino, and 2.7% Asian (source: 2023 ACS).