Bowling Green, KY Census Data
Key demographic and economic indicators for Bowling Green, Kentucky from the 2023 American Community Survey (ACS) 5-year estimates.
Updated: 2026-03-23 · Source: U.S. Census Bureau, ACS 2023
Population
73,638
49.5% male · 50.5% female
Median Age
27.9
10.8 below the national average (38.7 yrs)
Median Household Income
$48,419
30,119.0 below the national average ($78,538)
Bachelor's Degree or Higher
32.0%
3.0 below the national average (35.0%)
HS diploma or higher: 85.5%
Poverty Rate
25.4%
13.0 above the national average (12.4%)
Uninsured: 9.2%
Broadband Access
95.0%
5.3 above the national average (89.7%)
Median Home Value
$232,100
Median rent: $948 · 37% owner-occupied
Unemployment Rate
5.1%
Labor force participation: 63.2%
Demographics
Race & Ethnicity
Age Distribution
Commute to Work
Bowling Green, KY Frequently Asked Questions
What is the population of Bowling Green, KY?
The population of Bowling Green, KY is 73,638 according to the 2023 American Community Survey 5-year estimates. The median age is 27.9 years.
What is the median household income in Bowling Green?
The median household income in Bowling Green, KY is $48,419, below the national average of $78,538. Per capita income is $27,996.
What is the poverty rate in Bowling Green?
The poverty rate in Bowling Green, KY is 25.4%, compared to the national average of 12.4%. About 9.2% of residents lack health insurance.
What percentage of Bowling Green residents have a college degree?
32.0% of adults (25+) in Bowling Green hold a bachelor's degree or higher, and 85.5% have at least a high school diploma. The national average for bachelor's degree holders is 35.0%.
What is the median home value in Bowling Green?
The median home value in Bowling Green, KY is $232,100. Median rent is $948 per month, with 37% of housing units owner-occupied.
What is the racial makeup of Bowling Green?
Bowling Green's population is 67.4% White, 12.9% Black, 10.7% Hispanic or Latino, and 7.3% Asian (source: 2023 ACS).