Winter Haven, FL Census Data
Key demographic and economic indicators for Winter Haven, Florida from the 2023 American Community Survey (ACS) 5-year estimates.
Updated: 2026-03-23 · Source: U.S. Census Bureau, ACS 2023
Population
52,846
48.0% male · 52.0% female
Median Age
40.6
1.9 above the national average (38.7 yrs)
Median Household Income
$59,604
18,934.0 below the national average ($78,538)
Bachelor's Degree or Higher
22.2%
12.8 below the national average (35.0%)
HS diploma or higher: 87.6%
Poverty Rate
16.5%
4.1 above the national average (12.4%)
Uninsured: 11.4%
Broadband Access
93.8%
4.1 above the national average (89.7%)
Median Home Value
$248,200
Median rent: $1,200 · 62% owner-occupied
Unemployment Rate
4.4%
Labor force participation: 53.7%
Demographics
Race & Ethnicity
Age Distribution
Commute to Work
Winter Haven, FL Frequently Asked Questions
What is the population of Winter Haven, FL?
The population of Winter Haven, FL is 52,846 according to the 2023 American Community Survey 5-year estimates. The median age is 40.6 years.
What is the median household income in Winter Haven?
The median household income in Winter Haven, FL is $59,604, below the national average of $78,538. Per capita income is $35,982.
What is the poverty rate in Winter Haven?
The poverty rate in Winter Haven, FL is 16.5%, compared to the national average of 12.4%. About 11.4% of residents lack health insurance.
What percentage of Winter Haven residents have a college degree?
22.2% of adults (25+) in Winter Haven hold a bachelor's degree or higher, and 87.6% have at least a high school diploma. The national average for bachelor's degree holders is 35.0%.
What is the median home value in Winter Haven?
The median home value in Winter Haven, FL is $248,200. Median rent is $1,200 per month, with 62% of housing units owner-occupied.
What is the racial makeup of Winter Haven?
Winter Haven's population is 49.7% White, 26.0% Black, 24.6% Hispanic or Latino, and 1.8% Asian (source: 2023 ACS).